Client retention is key to success in any service based business. Beginners are always going to be the majority of your students and if you cannot create a wonderful experience for them, they will be less likely to return and be consistent. This ebook covers the main principles of how best to work with beginners so that you can ultimately improve your rate of retention with clients. This ebook is intended to complement any pole certification you complete. It’s about the secret sauce I have used to take beginner moves and create such a wonderful experience that clients return to me for years. It’s the art of teaching not just the “science” or technical breakdown of teaching a pirouette.